Two Companies Coming Together

Pharmaceutical Sales Training

Global F500 Pharmaceutical
Life Sciences
Sales, Marketing & Launch Meetings
950 Attendees
Dallas, TX

Quick Facts

  • 1 million dollar budget
  • $250,000 cost savings achieved


Two pharmaceutical giants needed to train and energize two different sales teams.


McVeigh Global partnered with both companies to understand unique business objectives to effectively create a meeting that would synergize the two cultures together. The team came up with an impactful theme throughout the entire program (“ignite”) which allowed for inspirational networking events, motivational speakers and necessary policy training for a successful outcome.

  • Full Program Management
  • Attendee registration, email and phone inquiries with weekly reports.
  • Hospitality, Custom Check-in, Meeting App and onsite staffing
  • Liaison with Audio/Visual and Production Teams
  • Food and Beverage Management
  • Entertainment, Décor, Activities and Dine-Arounds

Event Highlights